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PriceWatch

Our market visibility service PriceWatch provides up-to-date pricing data so our clients know where they sit in order to optimise margins, maximise profits, and grow volume in price-competitive markets across the fuel and food retail sectors.

PriceWatch focuses on comparing the competition in fuel price trends as well as changes in grocery and retail pricing to assist with making business decisions. PriceWatch’s sophisticated functionality can be tailored to give you price comparison analytics in your industry. 

Our clients can gain access to real-time or historic fuel price comparisons across an entire marketplace. This can include granular analysis – drilling down to trading areas or quickly obtaining pricing averages for any geography. Keep your finger on the pulse by creating alerts for data movements that can help inform you when an outlet needs to change its price.

Price Data Capture: Manual Collections

Our staff are on the ground visiting sites to record petrol prices  across the globe on a daily basis. Collections of this kind put control back in the hands of the client – ensuring that collections happen when the market is moving. 

 

 

Price Data Capture Management Systems

Pricing data is collected via our proprietary market-leading application, PocketPrice. This smartphone-operated app is an intuitive, highly efficient price collection tool that will allow your staff to accurately collect pricing data on either a scheduled or ad-hoc basis.

Scheduled Price Data Capture

Scheduled manual collections are efficiently configured via our Run Management System, which is automatically synchronised with PocketPrice. Data capture can be managed at regular intervals and across specific markets, ensuring that no price change is missed. With PocketPrice, our clients receive a bespoke, state of the art tool that empowers them to manage their own data collection efficiently and easily.

 

Data Cleansing & Validation

We are able to combine third-party data to perform complex pricing comparisons that can identify new growth opportunities and gaps within the market, which is especially important in the petrol and food retail sectors.

Our data cleansing systems ensure that no errors find their way into your dataset. This ensures that your market data, whether it be fuel price comparisons or grocery price comparisons, is accurate and complete as a reliable foundation for your business strategies.

Analysis & Reporting Systems

Our analysis and reporting systems assist with strategic decisions, providing the critical data needed to gain objective insights into a market. 

We have a range of reporting services available for you, including online portals and real-time alerts to mobile devices. Key alerts can be customised depending on the client and your specific needs. The analysis and reporting systems have been designed to cover all elements of our PriceWatch services.

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A consumer awareness initiative of the Informed Sources Group.

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