NetWatch – Your Network Analysis Software
We developed NetWatch to help you manage your retail network, identify key business drivers and optimise asset management via our market-leading and highly versatile application.
Managers of retail networks need detailed and up to date data to ensure that strategic decisions are informed by accurate, reliable and timely market intelligence.
This geospatial mapping platform uses location analytics alongside other metrics which enable our clients to enhance price for offer on site, profile their competitors and better understand the drivers of volume in each market sector.
NetWatch removes guesswork from the equation for our clients, acting as a “single source of truth” that provides insights into site characteristics, competitor movements and market dynamics. A highly versatile tool, the application’s utility extends from retail services to B2B fleet management to network planning, enabling users to streamline product offering and act with confidence in the market.
NetWatch also determines the best sites for profitable investment using location analytics, as well as examining the impact of new sites on existing sites. Highly sophisticated predictive modelling enables the application to measure a site’s potential by conducting data-driven analysis of local traffic, demographics, consumer behaviour patterns and competitor strengths and weaknesses. Machine learning, based on complex algorithms, ensures that models continually adapt as market conditions shift.