About Us

Informed Sources is a global data and analytics organisation that collects and delivers high quality retail data worldwide. We provide technology solutions with a focus on fuel and supermarket pricing, site analysis, network planning and customised market intelligence. For over 30 years we have operated in one of the most competitive markets in the world — the global petrol industry. Our experience has cemented our reputation as a world leader in dynamic marketplace data of the highest quality.

The Impact

We strive to develop long-term relationships with our clients in order to better understand their strategic needs. This involves empowering our customers to:

  • Make informed tactical decisions through up-to-date, accurate data.
  • Explore new areas that drive market performance within their business.
  • Improve results across all business units.

The Vision

Since 1987, the organisation has grown from a simple idea to a worldwide market leader, predominantly servicing the petrol and retail sectors. 

Our clients receive real-time information based on our ability to acquire data using a variety of methods for almost any location. With offices staffed locally and supported by centralised specialist teams, we’re able to gain unique insights, while maintaining consistent results for our clients.

Motor Mouth logo

A consumer awareness initiative of the Informed Sources Group.

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