Informed Sources was founded by Alan Cadd in 1987. Today, the organisation has grown to include over 150 people in worldwide operations across various areas of expertise.
Informed Sources is a global data and analytics organisation that collects and delivers high quality, reliable data for general and specialty retail markets worldwide. We provide strategic advisory services and technology solutions with a focus on fuel and supermarket pricing, site analysis, network planning and customised market intelligence. For over 30 years we have served one of the most competitive markets in the world, the global Petroleum Industry. Our extensive experience has cemented our reputation as a world leader in the provision of dynamic marketplace data of the highest quality.